Chic Petite Presents... Creatives Event With Love Atiara Accessories Installation

Love Atiara was invited to participate in the Chic Petite Presents... Creatives Event held at Queen Street Studios in Chippendale on the 26th July. The event showcased up and coming designers with a fashion parade along with an art gallery exhibition and fashion accessories installation. We were the only accessories label featured with a special section beside some fabulous works of art by Australian artists. The night was lots of fun, the drinks we flowing, music playing and models strutting their stuff. Unseen TV documented the event, I had my first official interview and dose of media training, yikes! An overwhelmingly positive response to the resin bangles on display made my night complete. The clutches were also a hit, the girls loved them - yay!!! Encouraging comments from the ladies and gentlemen attending warmed my heart with joy.

A big thanks to Sharon Garrard for her support, enthusiasm and continued efforts in elevating the profile of up and coming Australian designers xox

Clover Love artwork www.cloverlove.com.au

Clover Love artwork www.cloverlove.com.au

Searching for the perfect violet

The two main colours selected for the logo of my label are canary yellow and violet. After many revisions, we finally selected a yellow possessing depth without being too bright. The quest for the perfect violet was another story. My first point of reference was the Pantone book, familiar to graphic designers, artists and anyone in the printing industry.

After much frustration over trying out several 'violet' colours the infamous Pantone book had to offer, I decided a standard stock colour wasn't the way to go. After all this label represents the colours of the rainbow, the brilliance shining out from the sun, as if we would go with a standard colour! I was pointed in the direction of a brilliant website, my logo saviour =) The vast array of colours on offer was like a being a little girl in a lolly store, heaven! Check out www.colourlovers.com. I started off liking the first colour story below featuring the violet purple, then I came across the winner!

Color by COLOURlovers

Color by COLOURlovers

Independence Day

Sunday 4th July marked a major event in my handbag designing career, which was previously kept alive in my mind since 2006. It was the day my creations were manifested into actual samples to be featured in a fashion photo shoot, yay! The two weeks beforehand were a mixture of concept briefing, designing, purchasing of materials, pattern making, confusion, sewing, frustration, more confusion then voila - success! It was a huge relief to have 2 completed samples in front of me at 5am Sunday morning, 1.5 hrs before the shoot call time! Phew, I finished just in time! The shoot took place on the grounds of Centennial Park, Sydney, Australia.

                            

Reflections in the stunning grounds of Centennial Park

Dream Catcher Bag

The crew preparing the model

Super Stylist 'Pasion' on location for shot #1 

Priestess Luna Clutch, affectionately known as 'Lulu'

Textures on the tree trunks in the forest

Photographer Tiffany in action with our gorgeous model Gina Mendoza from Colombia